3 _ Demonstrate ambition _ What is your end goal? Do you want to become a solicitor or a barrister? Do you want to study law as an academic? Or do you want to go into law for the great skills it teaches you? Law schools will want to to know where your end goal lies. If you have your heart set on becoming a solicitor, and this passion comes across in your personal statement, it shows a great drive to succeed. And that's obviously something which will be beneficial during your degree.
The body of your personal statement is going to be hard work _ you need to use around 50% of your word limit to give the admission representatives concrete evidence of why you stand out from the crowd in this application process. The body is also where you will be answering questions and giving examples of experience and affects of experience. Answers and evidence need to keep reflecting who YOU really are. If you're struggling to keep under the word limit, allocate each question a word limit as well.