Overly Technical _ In many cases, the person reading your resume and personal statement will be part of a different department to the one where you are applying to work. Therefore, he may have no knowledge of the more technical aspects of the position so avoid the use of jargon. Your personal statement should be concise, informative and enjoyable and should be understandable to all readers. Vivid imagery always captures the attention of the reader so work on your writing skills! A strong resume needs to be backed up with an equally powerful and compelling personal statement if you want to get through to the first round of interviews. Take the time to craft your statement and you'll immediately be ahead of the majority of candidates who continue to make the above errors.
Your introduction and even your first sentence are the most important part of your personal statement. This is where you can grab the attention of the admissions representative. Make your first sentence unique and compelling. It is recommended that you state in a creative way WHY you want to undertake this field of study in your first sentence. The rest of your introduction should provide a brief explanation that supports this first statement. Divide the word limit by the three parts of your personal statement by allocating your introduction around 30%.